Facebook and Instagram ad examples

Pet product ads

Live pet product ads from brands like Chewy, Open Farm and PrettyLitter, sorted by how long they've been running. Here's how pet product brands open, what they offer and which ads have run longest.

Browse every pet product ad in Ad Radar

Pet product ads that keep running

Live right now, longest-running first, no more than three per brand.

See more pet product ads on Ad Radar

What pet product brands do

Read from the long-running live ads on this page.

  • Longest live ad in the category

    The longest-running live pet product ad on this page is from Wild One and has been up for 625 days.

  • Heavy on offers

    About 57% of the ads lead with an offer, most often discount.

  • The most persistent advertiser

    Chewy has more long-running live ads here than any other brand, about 8% of them.

  • A mix of video and static

    The live ads split 59% video and 41% static, so neither format is the default.

Use what works in pet product ads for your brand

Pick an ad and Ad Studio takes the idea behind it, like the hook, the structure and the angle, and makes a new ad with your own product, brand and offer.

3 free generations. No credit card.

Brands with the most long-running ads

Each brand's share of the long-running live ads on this page.

  1. 1Chewy8%
  2. 2Open Farm8%
  3. 3PrettyLitter8%
  4. 4Spot & Tango8%
  5. 5Sundays for Dogs8%
  6. 6BARK / BarkBox7%
  7. 7Fable Pets7%
  8. 8Jinx7%
  9. 9PetLab Co7%
  10. 10The Farmer's Dog7%

How pet product ads are built

Across the long-running live ads on this page.

How they open

  • Problem statement16%
  • Bold claim10%
  • Question10%
  • Creator confession6%
  • Offer first2%

Angle

  • Problem and solution28%
  • Offer and value22%
  • Ingredient or feature20%
  • Aspiration6%
  • Education6%

Offer

  • Discount38%
  • Free gift8%
  • Bundle5%
  • Guarantee3%
  • Free trial or sample2%

Proof

  • Demonstration15%
  • Social signal10%
  • Expert or clinical9%
  • Ingredient or material7%
  • Numbers or statistics2%

Questions about pet product ads

What makes a good pet product ad?

Among the long-running live pet product ads on this page, the most common opening is a problem statement hook and the most common angle is problem and solution. A long run means the brand has kept the ad going, which makes it a useful signal when choosing what to test.

Should pet product brands use video or static ads?

59% of these long-running pet product ads are video and 41% are static images, so both formats earn long runs.

Which pet product brands advertise the most on Facebook and Instagram?

Among the ads on this page, Chewy, Open Farm and PrettyLitter have the most long-running live ads.

How can I make ads like these for my pet product brand?

Choose Make this with my product on any ad. Ad Studio takes the idea behind it, like the hook, the structure and the angle, and makes a new ad with your own product, brand and offer. You get 3 free generations to start, with no credit card.

Every pet product ad, with filters

Ad Radar tracks ecommerce ads on Facebook and Instagram from the day they launch. Filter by hook, angle, offer and format, then clone the winners.

3 free generations. No credit card.

The ads on this page are public in the Meta Ad Library. Brand names, logos and ads belong to their owners. Ad Studio is independent and isn't affiliated with or endorsed by these brands or by Meta.