Facebook and Instagram ad examples

Home and furniture ads

Live home and furniture ads from brands like Ruggable, Casper and Cozy Earth, sorted by how long they've been running. Here's how home and furniture brands open, what they offer and which ads have run longest.

Browse every home and furniture ad in Ad Radar

Home and furniture ads that keep running

Live right now, longest-running first, no more than three per brand.

See more home and furniture ads on Ad Radar

What home and furniture brands do

Read from the long-running live ads on this page.

  • Longest live ad in the category

    The longest-running live home and furniture ad on this page is from Sand Cloud and has been up for 440 days.

  • The most persistent advertiser

    Ruggable has more long-running live ads here than any other brand, about 12% of them.

  • A mix of video and static

    The live ads split 46% video and 54% static, so neither format is the default.

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Brands with the most long-running ads

Each brand's share of the long-running live ads on this page.

  1. 1Ruggable12%
  2. 2Casper11%
  3. 3Cozy Earth11%
  4. 4HexClad11%
  5. 5Our Place11%
  6. 6Purple11%
  7. 7Brooklinen9%
  8. 8Boll & Branch6%
  9. 9Outer6%
  10. 10Article5%

How home and furniture ads are built

Across the long-running live ads on this page.

How they open

  • Bold claim18%
  • Problem statement14%
  • Visual demo start8%
  • Headline claim3%
  • Question3%

Angle

  • Aspiration31%
  • Ingredient or feature23%
  • Offer and value17%
  • Problem and solution15%
  • Social proof8%

Offer

  • Discount14%
  • Limited time9%
  • Free gift6%
  • Bundle5%
  • Free trial or sample2%

Proof

  • Demonstration18%
  • Social signal8%
  • Testimonial6%
  • Ingredient or material2%
  • Press or award2%

Home and furniture brands

Each brand's own ad library: its longest-running ads, newest tests and the ones it switched off.

Purple ad
Purple ad
Purple ad

Purple ads

100+ ads live · longest 188 days

See their ads

Questions about home and furniture ads

What makes a good home and furniture ad?

Among the long-running live home and furniture ads on this page, the most common opening is a bold claim hook and the most common angle is aspiration. A long run means the brand has kept the ad going, which makes it a useful signal when choosing what to test.

Should home and furniture brands use video or static ads?

46% of these long-running home and furniture ads are video and 54% are static images, so both formats earn long runs.

Which home and furniture brands advertise the most on Facebook and Instagram?

Among the ads on this page, Ruggable, Casper and Cozy Earth have the most long-running live ads.

How can I make ads like these for my home and furniture brand?

Choose Make this with my product on any ad. Ad Studio takes the idea behind it, like the hook, the structure and the angle, and makes a new ad with your own product, brand and offer. You get 3 free generations to start, with no credit card.

Every home and furniture ad, with filters

Ad Radar tracks ecommerce ads on Facebook and Instagram from the day they launch. Filter by hook, angle, offer and format, then clone the winners.

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The ads on this page are public in the Meta Ad Library. Brand names, logos and ads belong to their owners. Ad Studio is independent and isn't affiliated with or endorsed by these brands or by Meta.